On 2017 NAB Show’s opening day, we announced a streaming version of the NextRadio app (ready later this month) and debuted a version for the connected car’s digital dashboard. These moves ensure that NextRadio is wherever the listener is, delivering the radio entertainment they love. More importantly, broader app usage ensures a flow of robust data that’s vital to our industry.
Dial Report drove a steady flow of booth visits from attendees who were blown away by the largest measurement source of over-the-air radio performance. Not surprising, since Dial Report’s granular, near real-time data has never been seen in the radio world. We demonstrated Dial Report Version 2, showing additional data we can provide, along with new offerings of content intelligence, listener intelligence and campaign analysis.
NewBay Media recognized Dial Report with its 2017 Best of Show Award, presented by Radio World magazine. The product stood out among a panel of industry experts who evaluated entries for “design, features, cost-efficiency and performance in service professional users.”